Uncategorized

The Adobe Summit is one of the biggest events of the year in the analytics world, and every year Adobe manages to bring amazing speakers to share their experience and their views. This year makes no exception. Adobe will bring...

Even one of the largest and most successful retailers in the country has room for improvement through data. At least that’s what one retailer discovered when Cognetik performed a User Experience Analysis of their mobile app.     The analysis   We measured both top-of-the-funnel...

Stephen Dubner and Steven Levitt, the authors of Freakonomics, one of the world's bestsellers, had an incendiary talk at the Tableau Conference 2017. They both opened up and talked about real life experiences and how they got to be the...

  Since I am at the Tableau Conference right now, I thought I would write my next emotional intelligence blog post through the lens of a dashboard. You might not be aware of this, but dashboards have use outside of the...

Jock Mackinlay, the VP for Research & Design at Tableau, describes the four roles in visual analysis during his talk at Tableau Conference 2017. The roles are not mutually exclusive and they are represented by consumer, vizzer, analyst & author.   Consumer We’re...

Every week, we’re bringing you the latest news, trends and product launches taking place in the analytics industry.   Google Analytics finally fixed AMP pages measurement   AMP - Accelerated Mobile Pages - is becoming increasingly popular among site owners as a solution for...