Analytics

An analytics practice has some unique challenges as far as project management goes. They are accountable for delivering quality data, but there are many elements out of their control: once you deliver technical specifications, you have to “hurry up and...

Once you have clear ownership within your core team, you need to get a global view of how data is used at your company. Once you’ve accounted for all the different moving pieces, it can be easier to: Communicate clearly...

Imagine this conversation: Joe: “I just got the wireframes for the new site filtering tool. We need an analytics BRD and Tech Spec so developers can begin work.” Anna: “But my team of developers is working on a priority project through...

Our industry is full of intelligent, motivated people. Yet it feels like so often, for the amount of effort and thought we put into our Analytics solutions, we never quite get the full value that we know is there. As...